Escher Inspired: Saint + Sinner Fragrance by Kat Von D

CLIENT BRAND
for
INDUSTRY / SEGMENT

Beauty / Prestige

ABOUT THIS PROJECT

Art directed & produced Escher-inspired digital photography for Kat Von D Beauty (KENDO Brands, Louis Vuitton Moët Hennessy) for the relaunch of the Saint + Sinner Eau de Parfum, sold exclusively at Sephora.

WHY IT MATTERS

With 2 fragrances being launched—each carrying opposite but complimenting notes—the creative direction called for developing a concept that shows the polarity of the two scents as well as the artistry inspiration behind the Kat Von D brand.

CLIENT PERIOD

2017 — Present