For A Better You: Tali Makeup Rebranding

Client Brand

About this Project

Creative direction for Tali Makeup's rebranding. This project spanned across print & digital, including e-commerce and landing pages.

Why it Matters

By the numbers, this rebranding allowed Tali Makeup to introduce higher price points to their existing customers across the entire product line, increasing their net margins. Customer loyalty significantly increased with no significant loss of existing customers.

Category
Brand Identity, Photo + Video
Tags
Tali Makeup